Send Cards Online

In this time of digital communication, if you are looking for a way to stand out from your competition, you should send cards online by mail to your customers. You can send welcome cards to new customers or thank you cards to appreciate customer loyalty. There are many ways to leverage cards as a direct mail marketing tool and boost your engagement. However, you have to be careful when in your approach so that your target audience doesn’t consider it just another marketing gimmick. Many tools in the market can help you print and send cards online.

In this blog, we will discuss the benefits of sending cards online, what types of online cards to send by mail to your customers, and what mistakes to avoid when you send a card. We will also take a look at how long does it take to mail a card and how to track the card.

Key Takeaways

• When you send cards online by mail you can save time, leverage customization, track the cards and even order them in bulk.
• You can send different types of cards through mail such as thank you cards, welcome cards, birthday cards, follow-up cards, and more
• Avoid sending generic messages, writing incorrect details, and cards with no value, as these mistakes can adversely impact your relationship with the customers.
• There are several tools available in the market to send cards online by mail. You can use a print and mail fulfillment service like PostGrid, a handwritten card service, or an event-based card-sending platform.
• PostGrid emerges as the ultimate tool to send cards online by mail. It offers bulk uploading, customization, high-end security, scheduling, and more to make sending physical cards an easy task. 

Welcome Cards for New Customers

Add a personal touch to the onboarding experience by sending welcome cards to the new customers. When customers will feel appreciated right from the start, it will help develop a long-lasting relationship. You can use the PostGrid print and mail solution to send a welcome card within a few days of the first interaction. With a 2-day SLA, we guarantee quick and accurate delivery.

Holiday Greeting

Holidays are the right time to remind customers you are thinking about them. Send holiday cards with a warm and personal note to connect with your customers on a human level. To ensure that your card lands at the perfect time, leverage the PostGrid print and mail solution. You can schedule the cards for a date in the future and they will be mailed to the person at the right time. 

Thank you Card for Customer Appreciation and Loyalty

Show your gratitude and appreciation to your long-standing customers with a thank you card. A personalized card with a memorable message will leave a long-lasting impression and enhance customer loyalty. You can also send a personalized thank you card for customers who leave feedback or refer your businesses to their friends, family, and colleagues. This will reinforce positive behavior and open doors for future referrals. Doing this consistently will help you create a customer base that will advocate for your brand.

Birthday Cards

Recognizing milestones like birthdays and anniversaries is a great way to show that you care about the customers and not just numbers. Knowing they are valued, will increase customer loyalty and retention. You can integrate our print and mail API into your CRM system and it will fetch all the customers. You can then set up automated mail to send cards online by mail. By using PostGrid you can ensure that you consistently acknowledge these occasions.

Follow-Up Cards After Purchase

You can demonstrate that you value customer feedback by sending them a personalized thank you card after their purchase. Customers will appreciate this proactive approach and they might even reach out to you with suggestions. This will prove instrumental in building a strong relationship.

Apology Cards for Service Issues

In case a customer has less than an ideal experience, show that you care and are willing to do anything to resolve the issue with an apology card. Send it with a discount or a freebie to turn the negative experience into a positive one and restore trust and goodwill.

Seasonal Reminders

If you are about to host a sale or a limited time period offered during holidays or certain seasons, send personalized reminder cards to your customers. A card with a special discount code will encourage customers to return and leverage it. Physical mails like cards are perceived as personal and with customers receiving their own discount code, these cards will drive engagement and boost repeat purchases.

Events Invitation Card

If you are planning an event or a product launch, you can invite your customers by sending them an invitation card. Add QR codes that link to the details. This call to action will enhance engagement and boost attendance.

Sending Cards too Frequently or Infrequently

Be consistent in sending cards to your customers. Don’t overwhelm them by sending them cards one after the other, but also be careful not to leave much of a gap. Too many cards will make your business come off as spammy, while too few cards will make the customer feel unappreciated. Either approach may prevent the business from developing a good relationship with the customers.

You can create a calendar and automate when to send cards online by mail using print and mail solutions like PostGrid. This will ensure that your customer receives timely greetings without feeling bombarded with them. Moreover, it will ensure you do not leave any important dates like their birthday.

Forgetting Important Details

Minor oversights such as spelling mistakes, sending a card on the wrong occasion, or sending it to an incorrect address can leave a bad impression on the customers. They might feel that you lack attention to detail, which can prevent them from having any future interactions with you.

You can implement a review system where your staff can check the details of the customers before they send cards online by mail. You can also use an address verification solution like the one offered by PostGrid to ensure that the card reaches the right person. It will check the address details down to the customer’s apartment number to ensure accurate delivery.

Sending Generic Messages

These messages look like mass-produced gestures and come off as insincere. If you do not acknowledge the customer or your cards lack warmth, it will prevent you from establishing a meaningful relationship with them. Customers might feel your brand is more focused on transactions instead of being customer-centric. When they feel like they are “just another customer”, it will impact loyalty and diminish the customer’s emotional connection with the brand.

Use an online service that lets you personalize the details. With PostGrid, you can add, and remove texts, and images. You can change the font, style, and colors of your choice and customize the card. You can also add a personal note with each card to make the customers feel valued.

Not Adding Value to the Card

Not adding promotional offers or details about how your product can solve problems might make your card look more like a formality. It will be seen as an obligation rather than a genuine effort to establish a connection. You will end up losing an opportunity to create an impact.

Add a discount code, freebie, or an exclusive offer that aligns with the needs and interests of the customers. Besides making the card feel rewarding it will encourage future engagement. 

Not Following Brand Voice

Make sure that the design elements of the card and the messaging reflect your brand’s voice. A card that does not align with your brand’s personality may lead to a disconnect. When your card feels out of place, customers might find it difficult to relate to your brand. You will end up missing an opportunity to establish a positive brand association.

Create a set of guidelines for designing and messaging. It should cover key elements that reflect your brand’s personality such as font, logo placement, color scheme, etc. You can also design a few templates and save them. When the need arises, your team can personalize them without straying away from brand standards.

Print and Mail Fulfillment Services

Our print and mail solution will handle end-to-end card printing and mailing. You can either upload your design or use our templates and customize them. Whether you want to send a single card or in bulk, our print and mail fulfillment service will help you create and mail high-quality cards without stressing over the logistics. You can also schedule the card sending in advance. We help businesses ensure consistent communication with the customer without having to manually manage the process.

Our print and mail solution can free you from the worry of how to send a physical gift card online. You can use it to create, print, and mail cards programmatically. If you are looking for a flexible and scalable printing and mailing solution that also offers trigger-based direct mail services, PostGrid is the ultimate solution. 

Event-Based Card Sending Platforms

These tools help businesses schedule and automate the process to send cards online by mail for specific events such as birthdays, anniversaries, and holidays. You can set up card sending in advance to ensure timely delivery.

Handwritten Card Services

These tools replicate the look of a handwritten card, making each card unique and giving the receiver a more personalized touch. They use a technology that simulates authentic handwriting. This makes the card thoughtful and personal. 

This majorly depends on when you send cards online by mail. In case you are sending it around the holidays, you can expect extended delivery time. So if you are a business that wants to send holiday season cards with promotions and limited-time offers, we would suggest you place the order ahead of time. The leading shipping carriers like USPS take the following days to deliver your card in the non-holiday season. 

• First Class Mail: 3 days
• Priority Mail: 2 days
• Priority Mail Express: 1 day
• Certified Mail: 3 to 10 days

With us, you can send a high-quality and customized card to your customers. Whether it is a thank you, a milestone celebration, or a gift postcard, PostGrid will help you create, print, and mail it. It is straightforward to send cards online by mail using PostGrid with these steps. 

1. Sign up and log in to print and mail API using the credentials.
2. Select Postcards from the left-hand side panel of the dashboard and select Create PostCard.
3. Add a message in the “Description.”
4. Upload a CSV file of the contact list that you want to send the postcard to. You can also have the option to a single person’s name.
5. Upload your design or choose from the existing template gallery. Change the details of the front and back of your postcard as per your brand’s personality and customer persona.
6. Choose the mailing option. In case, you want the card to get delivered the next day choose Express Delivery. By default, we assign First Class to every package.
7. Hit Create and you will be redirected to your dashboard. You can find all your cards here. Select the one you want to send. If you want to check that everything is right, click on View as PDF. 
8. Once satisfied, select Progress and we will take it from there. 

You can also integrate our postcard mailing tool with your CRM. It will fetch the records from there and ensure your postcards have accurate information. If you are wondering how do you send a gift card online while keeping the information confidential, PostGrid has got you covered. All our processes- designing, printing and mailing take place in a compliant environment. 

To ensure data privacy and security we adhere to rules and regulations laid down by HIPAA, SOC-II, and CCPA. Whether you operate a business in healthcare, finance, retail, or real estate, we offer highly secure and premium quality postcard designing, printing, and mailing services for all major industries. If you want to create a postcard for your customers, talk to our sales team, and let’s get started.