Real Estate Agent Thank You Notes

A thank you note from a realtor is a direct mail item that real estate agents or companies send to their clients to keep in touch with them and strengthen professional relationships. It could be a simple letter that allows agents or firms to express gratitude toward people who have enlisted their services and allowed them to serve them!

The thank you letter for real estate clients follows the typical letter format, starting with the salutation and introduction. It has a short body and closing, highlighting the services you offered or other details. The note should be to the point and friendly. 

This blog discusses more details about what a thank-you note to clients means. Also, we have offered several sample notes for your reference based on different scenarios. 

Key Takeaways:

• A thank-you note from realtor to client helps you thank people who have used your services and keep them returning for more.
• Most businesses send realtor thank-you notes to clients via digital channels, like email or social media. However, a more traditional communication channel, like direct mail, can work wonders.
• When someone refers your business to others, handwritten real estate agent thank you cards can help you express appreciation. Also, send a thank you note after closing deals to congratulate them on the new purchase. Thank them for selecting your firm and wish them well for the future. 
• It’s good to write a “thank you to buyer after closing” letter by hand. It demonstrates that you care for your clients and showcases your dedication toward serving them.

Here are some thank you cards from realtor note templates for your reference: 

Thanking Clients for Referrals

Client referrals are some of the best leads you can get. When someone refers others to you, sending them a handwritten thank you letter for a real estate client is a nice surprise. It helps them remember you and makes them more likely to refer more people to you later.

Your real estate agent thank-you note could look like:

Dear [Customer Name], I saw Michael Smith yesterday and wanted to thank you again for referring me. It meant a lot that you thought of me, and I hope we can keep working together in the future. Talk soon, [Signature]

Thanking Someone After a Listing Presentation

Whether or not clients decide to list their property with you, it’s a good idea to send a thank you card from the realtor. This gesture will be memorable for them and could influence their decision to work with you. Whether you’ve just met the seller/buyer or have known them for a while, don’t pass up this chance to send a handwritten note.

In this situation, timing matters because the client might be talking to other real estate agents.

Even if they pick someone else, because you went the extra mile with customer service, they might call you again if their agent can’t sell their home quickly.

Dear Jenna, It was nice meeting both of you today and seeing your lovely home. Whether you decide to list your home with us or someone else, I wish you good luck. Hopefully, we can collaborate in the future. Warm regards, Bob McPhil

Sending a Thank-You Note After Meeting With a Buyer 

If you meet a potential buyer, thank them for their time and tell them you’re eager to help them find a home. They might meet other agents, so a real estate agent thank you note to client will show your attention to detail and willingness to help them more.

“It was great meeting you today! I’m excited to help you find the perfect home. I live in a modern bungalow myself and really love them, so I’m eager to assist you in finding one that suits you perfectly in the city!”

Thanking a New Lead After Making the Initial Contact

You must always be at the forefront of staying connected with new leads. They might still be assessing you, making it essential to create a good impression. Curating and sending real estate thank you cards to show how thankful you are for having a conversation with you can go a long way!

Dear Keith,  I’m really happy you got in touch with me [mention how they contacted you]. Thanks! I’m excited to be part of your journey as you buy or sell. Thanks for letting me help however I can. Whether I’m answering your questions, giving advice, or helping you find a property, I’d be honoured to be your main resource for everything related to real estate. Thank you again!

Sending a Thank-You Note From Realtor After a Phone Call

Cold phone calls alone are not adequate to secure and close on a lead. Thus, you can take a step ahead and send a direct mail message to show them you are a credible and reputed brand that wants to serve them. 

Dear Xavier, Thank you for chatting with me about [specific topic]! I enjoyed our talk and I’m eager to assist you. Whether you’re buying or selling, I’m committed to making your experience smooth and successful. Feel free to reach out by text, call, or email if you have more questions. I look forward to our next conversation!

Thanking Clients Who Did Not Use Your Services

Even if someone decides to go with another realtor, there is no harm in thanking them and staying top of mind. It benefits your firm by creating a strong reputation in the marketplace and showing people you care about their choices. Send them a thank you letter for real estate clients saying, “Thanks anyway.” 

Dear Harry, Out of all the agents you could have chosen, thank you for picking me and chatting with me. It was really nice to meet you, and I’m truly excited about what comes next for you. If you ever want another opinion or any advice about the housing market in [your area], feel free to contact me. I’m here to assist you. I hope we meet again in the future. Until then, best of luck with your real estate journey!

Thanking Someone After Closing

After you assist your clients in buying a home, send them a thank you to buyer after closing letter to congratulate them on their purchase. Thank them for choosing you and wish them the best with their new home. Also, let them know you’re here for them if they ever need your help again.

Dear Jane, Congratulations on your lovely new home! I’m glad we found exactly what you wanted, and everything went smoothly. If you have any questions or concerns, please don’t hesitate to contact me. I look forward to working with you again in the future.  Warm regards, Steffani Miranda

Thanking People Who Used Your Services to Rent a House

Often, agents ignore or avoid dealing with rentals. However, renters could become buyers later on. Even though they are still deciding whether to buy a home now, they are still interested in real estate investment or might know someone who is looking to buy.

Please pay attention to renters. After you assist them in finding their desired home, send them a thank you letter for real estate client!

Dear Natasha, Congratulations on your new house! I’m thrilled we found a place with a waterfront view and a spacious closet. It was great working with you, and I hope we can keep in touch. Warm regards, Karen Diaz

Sending Thank-You Notes to Current and Past Clients During the Holidays

The holiday season is an amazing time to reconnect with all clients, irrespective of whether they are still working with you! You can conduct a campaign to send holiday-themed real estate agent thank-you cards to remind them about you and motivate them to book a consultation.

Dear Jacob, The holiday season brings back memories. As I thought about all the wonderful clients I worked with this year, I remembered you. I’m thankful to have been part of your [buying/selling] journey. I hope you and your loved ones have a great holiday season. If you have any questions or need help with real estate, feel free to contact me. Thanks!

Sending a “Thanks Again” Note for Past Clients

Client retention is always more profitable than acquisition. You must stay in touch with past clients who once used your services to get more business and referrals. Send a thank you note from realtor to client to express appreciation and gratitude. 

Dear John, Can you believe it’s been [amount of time] since you bought/sold your home on [street name]? Thanks again for choosing to work with me! I truly appreciate your trust and loyalty. Please let me know if you have any real estate questions. Wishing you the best!

Thanking FSBO Clients

If your clients want to buy a home being sold directly by the owner, and the owner agrees to pay commission to agents who bring buyers, then show your clients around the home.

Send them a thank-you card for showing you their home. Also, mention that if they choose to use a real estate firm to sell their property, you would be happy to meet with them to discuss the details.”

Dear Michael, I wanted to thank you again for letting my clients and me see your dream home. They really liked the porch that goes around and the brick fireplace. If they decide to make an offer, I’ll contact you. Also, if you ever want to use a real estate company to sell your property, please get in touch. I’d be glad to answer any questions you have. Good luck selling your home, and I hope we can keep in touch. Warm regards, Suzanne

Thanking Other Real Estate Agents You Worked With

If you’ve worked with agents who were really good at their jobs or went the extra mile to make things happen, send them a thank you card. They might need to refer a client or partner on a big listing in the future.

Keep your real estate agents close to your clients because they play a big role in the deal.

Dear Peter, I wanted to write and thank you for doing a great job selling 210 Front Street. My clients love the property, and because of you, the sale went very well. I hope we can work together again in the future. Warmest regards, Mary

Thanking a Business Partner or Vendor After Working With Them

Though your primary focus is on clients, strengthening relationships with everyone you work with can help spread brand awareness. After a contract or project is over, send a thank you note from realtor to nurture personal bonds and expand your network.

Dear Sandy, I want to thank you sincerely for your great service and our valuable partnership. Your professionalism, reliability, and commitment to excellence have been crucial to our success together. It’s great working with you, and I’m excited about our partnership growing even more. Your work has really helped, and I appreciate your support. Here’s to more successful projects together!

Add a Personal Touch to Your Thank-You Notes

Nowadays, as almost everything can be turned into digital form, personalized communication stands out as a big advantage compared to competitors who send generic emails and texts to many people. That’s why direct mail marketing in real estate still works well.

It’s a great idea to write a “thank you to buyer after closing” letter by hand because how you do it shows your commitment to excellent customer service. Taking the time and effort to write a letter demonstrates your dedication.

You can send them as emails, or text messages, or even make them look handwritten using realistic fonts and generators to save time. Ultimately, you want it to seem like it’s from a person, not a business. Sending the thank you note from the realtor via direct mail can help you fulfill this objective. 

Use the Correct Tone

Simply put, when we talk about “tone,” we mean how you say something rather than what you say. The tone of real estate thank-you cards can change based on your personality, brand, and your relationship with the person you’re writing to.

In most cases, you should sound professional, friendly, clear, and genuine. Being too informal might make you seem less competent and trustworthy. Also, if your tone lacks warmth, clarity, or sincerity, your thank-you notes might seem like you’re just trying to advertise.

Take Care of the Timing

This is particularly important when you’re writing thank-you notes to potential customers. It’s crucial to respond promptly to all follow-up messages to show professionalism and stay memorable to them.

Ensure that you send the realtor thank-you notes to clients promptly. If they get them a week or two later, it might give the impression you’re not sincere, too busy, or not caring enough.

Keep It Short and Simple

A short message can make a big difference. Just saying “thank you” can mean a lot, especially if you write it by hand.

Say just enough to make sure it feels personal. Don’t be hard on yourself. Get to your point fast and keep it brief to avoid hand cramps!

Don’t send too many realtor thank-you notes to the same person or family. Usually, one or two a month is enough. Sending more than three in a month might make you seem annoyed or desperate.

PostGrid’s direct mail automation services allow you to create your real estate agent thank you cards from scratch. You don’t need to buy perishables or invest in high-quality printers. We provide free pre-built templates and offer variable printing services. 

Also, we handle everything from printing to distribution and tracking, letting you handle everything online!

Sign up here to learn more about a thank-you note from realtor to client and how to send it via PostGrid!